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Golden School Awards

Golden School Awards

What Are The Golden School Awards?

Does your school have what it takes to win a 2024 Golden School Award? Registration will open soon, so check back here for updates!

The American Association of Cosmetology Schools (AACS) Golden School Awards recognize the best beauty and wellness schools that our sector has to offer. You can enter your school in one or all of the categories. The school that receives the highest score in each category will be named “Winner” in that category.

Judging will be based on the materials you submit. Responses should be thorough and descriptive. When applicable, submit any supporting documentation including quantitative numbers/statistics, pictures, videos, screenshots, social media posts, and any other materials that support your submission.

Winners will be announced at the AACS Annual Conference, October 25-27 in Houston.

2024 Golden School Awards Categories

Click on the categories above to learn more. Enter in one or all nine categories for one flat fee per campus!

Benefits of Participating

  • A trophy to display on campus and boost your school’s reputation
  • A digital badge to add to your website and social media
  • Recognized by AACS in publications, website and social media pages
  • An opportunity to use in your own marketing

Participating for 2024 is as easy as 1..2..3

  1. Register your intent to participate by campus and category. Pay the flat fee of $149 per campus and enter as many categories as you like. (Registration coming soon!)
  2. Gather your documentation and submit it to the online submission portal between August 7-13, 2024.
  3. Attend the AACS Annual Conference, October 25-27 in Houston, to find out if you won!

Frequently Asked Questions

Do I need to be an AACS member to submit an application?

Yes, the Golden School Awards are only open to AACS member schools. To become a member click here or contact AACS at kimber@myaacs.org.

No one knows your campus like you! The judges will be looking at your submission based on the judging criteria. We encourage you to submit media such as photos, video, etc. to strengthen your application.

While one brand may have multiple campuses, each campus is unique! Therefore, all applications are campus specific.

All applications must be submitted through the online portal between August 7 – 13, 2024. Registered schools will receive a notification and link to submit materials prior to this deadline.

The entry fee is $149 per campus and you can enter as many categories as you want! Paying a one-time flat fee of $149 per campus grants unlimited category entries.

Winners will be announced at the AACS Annual Conference, October 25-27 in Houston.

Applicants can submit any type of supporting documents! The following types are all accepted by the application: .jpg, .png, .pdf, .mp4, .mov. If you are unsure, reach out to the AACS office at kimber@myaacs.org

Individual files can be a maximum of 1GB. There is no limit as to how many files you can upload.

Display your trophy at your campus! Add the digital badges to your website, and any landing page you have. Remember, just by adding a digital badge to a paid ads landing page has proven to increase leads by 37.25%! Schools have found other creative ways to share news. Some have printed a banner and put it up in the school. They’ve thrown celebration parties for their staff and students. Everything they do they’ve documented with video or photos and put it on their social media. Schools have even added the badges to their email stamps. The benefits of winning one of these prestigious awards also helps with recruiting staff, we’ve been told.

Crave Beauty Academy - Wichita

Advocacy

Summit Salon Academy - Tacoma

Community Involvement

Tricoci University of Beauty Culture - Bridgeview

Facilities

Paul Mitchell the School - Tulsa

Legacy Alumni

Kenneth Shuler School of Cosmetology - Rock Hill

Marketing Innovation

Tricoci University of Beauty Culture - Bloomington

Placement

Aveda Institute - Columbus

School Culture

Penrose Academy - Scottsdale

Student Salon & Spa

Paul Mitchell the School Esani - Roswell

School of the Year

Golden school awards

Previous Winners

Congratulations to our 2023 Golden School Awards winners! 

Does your school have what it takes to win this year? Registration coming soon.

Advocacy

Recognizes beauty, barber, and wellness schools that are actively involved in advocating for the interests of the beauty and wellness school industry and its students.

Legacy Alumni

Recognizes beauty, barber, and wellness schools that have produced successful alumni who continue to contribute to the school and the beauty and wellness industry. 

School Culture

Recognizes beauty, barber, and wellness schools that have a positive and supportive school culture. The school should be a place where students feel comfortable and safe, and where they are encouraged to be themselves and to reach their full potential. 

Community Involvement

Recognizes beauty, barber, and wellness schools that make a significant impact on their community through volunteer work and charitable giving. The school should have a well-established history of community engagement and be able to demonstrate the positive impact their work has had on the lives of others. 

Marketing Innovation

Recognizes beauty, barber, and wellness schools that have the best marketing strategies to attract new students. Marketing should be creative, effective, and targeted to the right audience. It should be consistent with the school’s overall brand and mission. 

Student Salon & Spa

Recognizes the beauty, barber, and wellness school that has the best student salon and spa. The salon and spa should be a well-run operation that provides students with opportunities to practice their skills and gain real-world experience. The salon and spa should also have great sales numbers and great client reviews.

Facilities

Recognizes beauty, barber, and wellness schools that have the best facilities for student learning and practice. Facilities should be clean, well-maintained, and equipped with the latest technology and equipment. They should be spacious enough to allow students to work comfortably and safely. The schools should be welcoming and supportive with knowledgeable and helpful staff. 

Placement

Recognizes beauty, barber, and wellness schools that have the best success rate in placing graduates in jobs in the industry. The school should have a strong network of employers and it should help graduates find jobs to match their skills and interests. 

School of the Year

The most prestigious award that can be won by a beauty and wellness school. Recognizes the beauty, barber, and wellness school that has done the best job overall in providing its students with a quality education and preparing them for success in the beauty and wellness industry. The school should excel in all areas including advocacy, community involvement, facilities, legacy alumni, marketing innovation, placement, school culture, and student salon and spa.